What type of event should Louise conduct to help consumers understand Medicare programs without taking enrollment applications?

Conducting an educational event is the most appropriate choice for helping consumers understand Medicare programs without taking enrollment applications. Educational events are designed specifically to provide information and guidance on topics such as Medicare, allowing attendees to ask questions and gain a better understanding of their options. This format fosters an open environment where consumers can learn about the nuances of Medicare, including different plans and coverage options, without the pressure of enrolling on the spot.

This approach also aligns with regulations that govern how Medicare-related information should be presented, ensuring that the focus remains on education rather than the sales process. By offering a platform for discussion and learning, Louise can effectively address the needs of consumers who are seeking clarity on Medicare without the commitment of enrollment.

In contrast, formal marketing events typically focus on showcasing products and may involve direct sales or enrollment, which doesn't fit the goal of fostering understanding. Web-based seminars can also serve an educational purpose, but they may lack the personal interaction that an informal educational event provides. Health fairs, while informative, often cover a broad range of health topics and may not focus exclusively on Medicare education.